https://m.youtube.com/watch?v=IQUt9qTsQ0s&feature=youtu.be

• [ ] Статистика и АБ-тестирование @ Wiki
• [ ] Analyzing Experiment Outcomes: Beyond Average Treatment Effects | Uber Engineering Blog
• [ ] Simple Sequential A/B Testing – Evan Miller
• [ ] A/B Testing Rigorously (without losing your job) | Hacker News
• [ ] Bayesian A/B test code
• [ ] Agile A/B testing with Bayesian Statistics and Python
• [ ] Why use a Bayesian approach to A/B testing? - Swrve Help Center
• [ ] Is Bayesian A/B Testing Immune to Peeking? Not Exactly – Variance Explained
• [ ] Doing Bayesian Data Analysis: Optional stopping in data collection: p values, Bayes factors, credible intervals, precision
• [ ] Rapid A/B-testing with Sequential Analysis | Audun M Øygard
• [ ] A/B Testing Rigorously (without losing your job)
• [ ] Easy Evaluation of Decision Rules in Bayesian A/B testing - Chris Stucchio
• [ ] The Power of Bayesian A/B Testing – Convoy Tech – Medium
• [ ] Understanding Bayesian A/B testing (using baseball statistics) – Variance Explained
• [ ] 045. Как измерить счастье пользователя — Илья Кацев - YouTube
• [ ] Delta method - Wikipedia
• [ ] Improving the Sensitivity of Online Controlled Experiments: Case Studies at Netflix
• [ ] How Booking.com increases the power of online experiments with CUPED